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a style of writing and speaking that intends to persuade and call the audience to action, often used in advertising, e.g. Come to the wild and wonderful Serengeti where you will unwind, revel in luxury and enjoy the best holiday youâ??ve had in your life. Book now.
See film script and play script.
See kinaesthetic imagery.
a figure of speech in which a writer makes a reference to person or text she or he assumes the...
to look for particular information in a text, e.g. finding a name in a telephone book, searching...
when a response is based on feeling or emotion, it is said to be based on sentiment (as opposed...